Imagine your role for a moment. Picture it. Do you see yourself leading a team of empowered employees, or are you at the centre of every decision in your business?
If you’re like me, you started your business for the freedom. The freedom that comes with running your own company. The freedom to earn what you deserve. The freedom to work for whoever you want, when you want, and from wherever you want. But for many business owners, that dream remains elusive. Instead, they fall into the owner’s trap…
Your business probably relies on several subscription services. Software applications like QuickBooks for finance, HubSpot for marketing, Zoom for meetings, the list goes on. Here are six reasons recurring plans add value to your business.
The most valuable businesses, the ones that buyers will pay a premium for, are companies that run on autopilot. In contrast, owner dependent businesses attract a steep discount.
The test of a healthy business is that it can run in its owner’s absence. Can you pack a bag and jet off to Costa Rica, right now, for a month? And will your business survive, let alone thrive?
You've grown your business to the point where you're considering hiring a full-time Chief Marketing Officer (CMO) or Marketing Director. What do you do?
Digital marketing is an umbrella term for all of your online marketing efforts. This article aims to help business owners lay a solid foundation for their online marketing efforts.
In an era of lean resources, hyper-competition and an ever-accelerating business pace, marketing teams need to be more flexible and responsive than ever before. Agile Marketing promotes collaboration between self-organising, cross-functional teams and it emphasises decision making from real-world results made more accessible by today’s data-driven marketing environment.
Most entrepreneurs have a clear vision. Their problem is that they don't communicate it well. And while that may go unnoticed in good times, it leaves employees feeling uncertain, and leaders feeling frustrated when the going gets tough.
According to some estimates, up to 70% of successful people have experienced impostor syndrome, with entrepreneurs amongst the worst affected. Unlike other forms of anxiety, the syndrome's insidious nature means that regardless of how successful you are on the outside, you feel like any day now you'll get exposed as a fraud.